Rethink recycling and join Canada’s circular economy
Clear the confusion about plastic recycling
Join WWF and join the fight for your world
The issue
Our planet is in trouble and we need to act now. We are at a crucial moment – the actions we take now will determine whether we can save precious wildlife, deal with the climate crisis, make food more sustainable and restore our shared natural world.
What can we do about it?
These are all issues that WWF cares about just as much as you. Every day, the work it does makes a real difference. All over the world, it develops and offers solutions wherever they are needed most.
And because WWF is unbiased, independent and respected, it is the best-placed organisation to protect your planet. With your support, it can continue to tackle the issues that are important to you.
Become a WWF member today and support this vital work.
Similar ways to take action (14 items)
10,000 changes helping Canadians tackle the plastics problem
Make your commitment to reducing plastic waste
How big is your environmental impact?
Calculate your carbon footprint to see where you can improve
Delicious recipes that are better for you and the planet
Join the #KnorrFuture50Foods movement today
Join Oxfam’s sustainable fashion movement
Volunteer in Oxfam shops and give clothes a second life
Cook up a sustainable feast, show you love the planet
Fix our food system with a healthy and sustainable diet
Fight for our forests with the food that we eat
Five easy ways to fight deforestation in our food
Do five simple things to help the Amazon rainforest
Find out what you can do to make a difference
Renewable recovery from Covid-19 in Australia
Learn about how we can secure Australia’s future
Empowering the world to defeat hunger and change lives
Volunteer and work towards a hunger-free future in 40 countries
Smarter home care habits for a healthier planet
Make small, sustainable lifestyle changes that count
Supply waste for a cleaner environment in Africa
Supply recyclable waste to feed the circular economy
We need the Amazon – support the WWF appeal
Donate and support the WWF campaign to save the Amazon
Stand together in our mission to stop the melting
It’s time to put pressure on our leaders to take climate action
More from Unilever
How Knorr boosted brand power with its #ModtheVeg gaming campaign
The gaming space is growing fast, offering brands unique opportunities to connect with younger consumers. We look at how Knorr’s #ModtheVeg marketing campaign boosted brand awareness in the gaming world, as well as intention to buy.
Living wage: key lessons from a decade of progress
Since 2020, everyone working directly for Unilever has been paid a living wage. Now we are using our experience to extend this commitment to our supply chain. Here are five lessons that are guiding us.
A meaningful UN treaty to end plastic pollution edges closer
Negotiations on a UN plastics treaty entered their final planned stage last week. Unilever’s Senior Global Sustainability Manager Ed Shepherd, who attended the talks, explains why the outcome was not what we’d hoped for but why he remains optimistic.
Behind Lifebuoy’s personalised AI-powered tool, designed to change handwashing habits
Lifebuoy is teaching millions of children to wash their hands thoroughly with help from an AI-powered, personalised tool. Discover how behaviour change theory and cutting-edge tech shaped the brand’s new campaign.