Unilever reaches Facebook milestone

14/07/12 - More than 1 million fans are following our global Unilever Facebook profile.

Our Facebook page has engaged followers around the world with content which showcases Unilever’s ambition to make sustainable living commonplace.facebook-likes-125x110

Our community of fans has grown thanks to followers who are sharing their input and ideas every day through our quizzes, videos, tips, news and apps.

Win a starring role on our page

To celebrate the million-fan milestone, we’re launching an interactive cover image(Link opens in a new window), featuring our Facebook followers.

The image will contain their profile photos creating a mosaic of faces allowing fans to take centre stage on the profile.

Followers will be asked to share their own pledges on how they plan to live more sustainably, and users can hover over individual photos in the mosaic to see unique tips, suggestions and promises for leading a sustainable way of life. The best entries will be highlighted as ‘featured fans’ every week.

Telling the story of sustainability at Unilever

“Our growing presence on Facebook gives us a great place to tell consumers the story about how we’re embedding sustainability into our brands and the way we do business. It also provides a great platform for them to join us in our collective efforts to make sustainable living common place.” Marc Mathieu, SVP, Marketing

Through creating engaging content we can not only continue to grow our fan base, but also demonstrate how small actions can make a big difference to consumer’s daily lives. If you have a sustainable living story to tell please do let us know!” Paul Nevett, VP, Marketing, Unilever Brand.

Follow Unilever’s global brand profile on Facebook(Link opens in a new window)