The video shows a montage of lifestyle and product shots, including beauty, home care, food and personal care images.
Detailed description
The video opens with a softly lit shot of a woman in a pale pink top holding a small tube of Vaseline Gluta-Hya serum near her face. The background is bright white, and the camera focuses on her face and upper body.
This transitions into a close-up of a pink tube of Vaseline Gluta-Hya Dewy Radiance serum burst lotion centred against a white background, surrounded by glossy pink gel droplets. The text on the tube reads: “Glutaglow hyaluron niacinamide 70x more powerful than vitamin C”.
The next frame shows a close-up of a green and white spray bottle, with light reflecting through it. A green Cif logo appears on the bottle as it revolves. The next shot shows two Cif Infinite Clean bottles centred against a plain white background, one is a reload bottle. The bottles are upright and sharply in focus. The video shows the spray trigger being removed from the bottle on the left and being placed onto the refill bottle on the right, demonstrating the reusability of the spray trigger device. The final image in this sequence shows the trigger spray being activated, filling the screen with the product mist.
The scene cuts to a refrigerator interior shot. A bottle of Hellmann’s Spicy Mayonnaise stands upright in the centre, surrounded by fresh ingredients such as tomatoes and red peppers.
Next is a close-up of crispy fried chicken. The texture is highly detailed and fills the frame. The camera zooms out to show the fried chicken being dropped in a white bowl with a blue rim. The bowl already contains several layers including melted cheese and lettuce, and the chicken falls on top.
Following this, a slightly out-of-focus shot shows three personal care products arranged on a reflective silver tray in front of a person. The three products come into view, revealing Dove Whole Body Deo in a cream, spray and stick format.
The final shot features a woman, wearing a black textured crop top and large hoop earrings. She appears happy and energetic, tilting her head back and moving her arm upward while spraying a can of Dove Whole Body Deo. The blurred background shows other people, suggesting a busy outdoor setting.
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Q1 2026 Trading Statement
Our results were released on 30 April 2026. Find out more about our performance.
A bottle of Nexxus Promend Oil Resurrection for Hair appears on a high-shine surface showing its reflection. The background is an aurora of vibrant blue fading to pink then white.
The camera zooms in, passing quickly around the side of the bottle.
A range of other Unilever products come into view, arranged randomly so that those at the front are in focus and those behind are blurred.
In focus, at the front, are bottles of TRESemmé Silk Press Hair Serum and TRESemmé Lamellar Gloss Finishing Oil.
The camera zooms in to show a close-up of the TRESemmé Lamellar Gloss Finishing Oil label, revealing the words “Up to 72H Ultra Shine” and “Professional Seal + Sleek Finish”.
Moving past this, a bottle of Vaseline Cera-Glow Body Gel-Oil fills the screen, revealing the words “for healthy glowing skin” and “powered by pro ceramides”.
The camera then transitions to a line-up of different Dove body washes. Initially only the front one – the Anti-Stress variant – is visible. As the camera moves closer, two lines of products start to appear. The camera then moves very quickly down the middle of the two lines showing the variants: Anti-Stress, Relaxing, Limited Edition Morning Blossom, Rejuvenating, Limited Edition Summer Care, Glowing, Refreshing, Invigorating, Sensitive Skin, Gentle Exfoliating, Deep Moisture, Limited Edition Winter Care, Relaxing, Renewing and Soothing Care.
Vaseline: from functional lip care to must have beauty product
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Vaseline’s Gluta-Hya Lip Serum Gloss sold out on TikTok Shop within six hours of launch in the UK.
The brand is unlocking desire through premiumisation, superior science and cultural relevance, transforming functional lip care into must-have beauty products.
Unilever CEO on the combination of Unilever Foods with McCormick
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Unilever CEO Fernando Fernandez and Warren Ackerman, Head of European Consumer Staples Research at Barclays, sat down to discuss the combination of Unilever’s Foods business with McCormick & Company.
The conversation focused on the strategic rationale for the transaction and how it positions both businesses for long-term value creation.
For Unilever, the transaction will create a more focused portfolio, with greater exposure to higher-growth categories and a clearer positioning as a leading HPC pureplay.
For Foods, the combination with McCormick brings together complementary portfolios and capabilities to form a global flavour leader, well positioned to compete in attractive, growing segments.
Overall, the transaction reflects a continued focus on portfolio quality, disciplined capital allocation and the delivery of sustainable, long-term growth.
Vaseline launch premium, social-first lip care range
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Vaseline turned everyday lip care into one of beauty’s most talked-about launches on TikTok with its new Gluta-Hya Lip Serum Gloss.
With science-led ingredients that provide gloss and serum-grade care in premium packaging and a social-first approach driving premiumisation, Gen Z sales and delivering desire at scale.
Unilever listed in Fast Company's Most Innovative Companies
Unilever is ranked in Fast Company’s 2026 list of the Most Innovative Companies in the World.
We’ve been recognised in the Consumer and Household Goods category, with our premium Cif Infinite Clean product: just one example of how Unilever’s R&D teams are pioneering the future of FMCG.
The all-in-one continuous mist format uses cutting-edge microbiome technology and natural probiotics to keep surfaces clean long after application, applying the power of friendly bacteria to keep germs at bay.
It’s an innovation made possible by Unilever’s decades of microbiome research, combined with digital tech and advanced AI capability built on data from over 100 years of experimentation.
Unilever leads in innovation as UK’s top patent filer
The European Patent Office has revealed that Unilever was the UK’s top filer in 2025. The 423 applications reflect speed to market and how science, technology and AI increasingly fuel consumer‑focused innovations, superior products and growth. Showcasing how Unilever’s use of science-led R&D to deliver innovations, such as Persil Wonder Wash, which had 35 patents pending at its time of launch.
How Unilever became the global leader in deodorants
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Unilever is the global leader in deodorants, one of the biggest and fastest-growing categories in our €13.6 billion Personal Care business.
Cutting-edge science is helping premiumise our Power Brands Rexona, Axe, Dove and Dove Men+Care.
Our whole-body deodorants market share doubled in the US in the past year, and we’re seeing strong returns on our investments in innovation and fragrance capabilities.
Unilever has topped WARC’s 2026 rankings as the No.1 advertiser in the Media 100, Creative 100 and Effective 100.
This marks seven consecutive years at the top of the Media 100, and an advancement from second place in 2025 to first in the Creative 100 this year.
Dove was named No. 1 brand in WARC’s Media 100 for the third year in a row, with Vaseline and Dove listed among the top 10 most creative brands.
These rankings recognise the most awarded companies and creative and effective campaigns globally, reflecting how our brands continue to show up through culturally resonant campaigns that deliver impact and desire at scale.
How innovation is boosting Unilever’s deodorants business
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From AI and robotics to sweaty sniff-tests, our R&D teams are combining cutting-edge science with deep consumer insights to grow our deodorants brands.
The result? We’ve doubled our US whole-body deodorant share in a year, and premium innovations like our exclusive MotionSense technology are delivering strong returns.
Sunsilk is transforming by leveraging science-led formulas and social-first trends to win with Gen Z.
With the launch of Sunsilk Wondermist, the brand is tapping into the soaring trend for hair mist - a market predicted to be worth $1 billion by 2033.
And Sunsilk is elevating aesthetics and sensorials across its range, with its exclusive new Silk Touch formula delivering up to 100 hours of silky-smooth hair.
Pioneering change, defining the future, delivering impact
Science – Transforming our products
With world-leading science, we rapidly turn insight into innovations that make markets, not just take market share. From breakthroughs that elevate sensorials to superior formulations that delight, our science fuels brands that create Desire at Scale.
Technology – Enabling our ambitions
We’re reshaping Unilever for the age of AI – accelerating decisions, simplifying processes and unleashing creativity. By amplifying our people’s ingenuity with technology, we’re reinventing categories, unlocking new scientific frontiers and creating new possibilities everywhere we operate.
Insights – Understanding our consumers
With unrivalled insight into consumers, we stay three steps ahead – foreseeing trends before anyone else and turning aspiration into reality. This deep understanding enables us to build brands that inspire, ignite desire and remain proudly relevant in culture.
Climate action has long been a part of how we do business. But the world must move faster to avoid the worst effects of climate change. We’ve set more ambitious climate targets and identified clearer actions to respond to this challenge.
The world – and our business – needs resilient natural and agricultural ecosystems to thrive. We’re committed to contributing to the protection and regeneration of nature, within and beyond our value chain.
We’ve been working hard to create a circular economy for plastic packaging for a number of years. We’ve learnt that transformation takes time. Given the size of this challenge, we’re using our innovation capabilities to find new, scalable solutions.
The impacts of inequality go far beyond income – to health, human rights and economic growth. So we’re working to improve the livelihoods of people in our global value chain.
Marketing
We create culturally connected brands
Connecting with people where and how it matters to them.
