Our philosophy is simple –we have no perfume, no colour and no harsh chemicals that can upset skin in our products.
We just use triple purified water enriched with skin-loving ingredients to take care of your skin every day.
Not perfumed, not coloured, just kind
With more than 50 years of heritage in caring for sensitive skin, Simple knows that using only the purest possible skin-loving ingredients pays dividends when it comes to looking and feeling good.
Our fragrance-free and colour-free soap was launched in 1960 and was recommended by doctors for people with sensitive skin. Since then we have become an expert in skincare.
Pure and natural ingredients are at the heart of everything we do: there is a Simple solution for everyone who prefers their skincare to be kind and ‘skin-intelligent’.